Brand elevation: Building authority through strategic branding, website and content.
Establishing a new brand identity and streamlined website, complemented by comprehensive content materials, to maintain consistent, compelling visibility across all platforms.
Overview.
Industry
Wealth Management
Private Office
Tax Advice
Location
Portugal
RZ Financial Planning is a private client and wealth management firm serving affluent and High-Net-Worth and Ultra-High-Net-worth individuals with long-term interests in Portugal. To elevate their market presence, they partnered with Goldmine Media to create a refreshed brand identity, launch a new website, and produce a comprehensive suite of content marketing assets.
Our creative thinking.
We crafted a refined brand aesthetic for High- and Ultra-High-Net-Worth individuals in Portugal, emphasising advantageous tax programmes, an exceptional quality of life, and the clients’ profound local expertise, enabling them to capitalise on opportunities while confidently managing potential risks.
Finished product.
A contemporary, lifestyle-oriented brand identity that reflects the company’s core values. The responsive and visually appealing dual-language English and Portuguese website boasts intuitive navigation and integrated lead capture, along with adaptable branded materials to enhance the client experience. We also conducted a comprehensive competitor analysis and implemented a robust SEO strategy, resulting in measurable improvements and a strengthened brand market presence.
More projects.
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Creating engaging editorial content for the consumer-facing personal finance market.
