Bold identity: Refreshed branding and intuitive website for Stephens Rickard.

Developing a refreshed brand and redesigned website, carefully crafted for easy navigation and a seamless experience, serving global insurance, reinsurance, and ILS markets with professionalism and precision.

Overview.

Industry

Global insurance
Reinsurance
Alternatives/ILS markets

Location

London, Miami, Zurich

A specialised Executive Search firm serving global insurance, reinsurance, and ILS markets, with hubs in London, Miami, and Zurich. Their consultative approach aligns deeply with clients’ strategies and cultures. Partnering with Goldmine Media, Stephens Rickard underwent a brand refresh, launched a new website, and developed marketing materials — showcasing the power of strategic collaboration and creative excellence.

Our creative thinking.

To modernise the brand, we developed a contemporary visual style and refined messaging, designed a responsive, user-friendly website for seamless navigation, and produced cohesive marketing materials to unify the brand narrative. Challenges included outdated visuals, a non-responsive website, and inconsistent collateral. By addressing these with innovative solutions, we enhanced the brand’s presence, engagement, and alignment with its audience.

Finished product.

A revamped brand identity featuring a new logo, contemporary colour palette, and typography to balance modern trends with heritage. Updated messaging to resonate with company values and the target audience. Delivered a responsive, visually striking website with intuitive navigation, faster load times (a 60% reduction), and increased engagement (sessions that last 38% longer). Integrated lead generation tools and created versatile branded assets such as brochures, social media templates, and presentation decks. Achieved a cohesive brand identity, boosting recognition by 45% and enabling seamless multi-channel campaign execution.

Real results, real client stories.

Having recently undergone a branding “refresh” with Goldmine Media, we wouldn’t hesitate to recommend them as a marketing and branding partner. This was the first time most of our team had experienced a rebranding process. The team at Goldmine took the time to truly understand who we are as a business. They presented excellent, creative ideas. They were patient and highly responsive in guiding us through the process, listening to feedback and considering our views. We believe the team understood our culture and reflected it effectively in all the brand concepts they presented. They then collaborated with us to position the new brand across our website, as well as in internal and external marketing materials. The entire exercise felt like a genuine partnership, and the result is an enhanced, more contemporary brand, one that we all feel strongly represents our business. Thank you, Goldmine!

Rachel Dick,
Director of Stephens Rickard

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